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Michael Eckhardt On Crossing the Chasm Between Early Market Success & Main Marketplace Adoption

Purpose-Oriented Innovation & Internal Adoption In Large Health Networks w/Sandra Powell-Elliott

How Health System Adoption, Hiring Models & Consumer Behavior Impacts the Success of Innovations w/Roger Jansen

How Self-Insured Employers & Benefits Brokers Might Be the Most Fertile Ground for Innovation in Healthcare w/Dave Chase

Dr. Grace Terrell On Implementing Commercialization Strategies & Tactics

Commercializing in a Noisy, Regulated Marketplace w/Lisa Suennen

Overcoming Innovation Hurdles & High Failure Rate w/Stacie Ruth

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The Critical Difference Between Launching and Commercializing a Healthcare Innovation

What many innovators don’t realize is that commercialization – generating a profit from the innovation – begins before the product is even fully developed, and continues long after it’s launched. The hard truth is that many innovations are launched into the market, but few reach success. Learn how to ensure yours is one of the few.

Discover the Difference Between Launching and Commercializing a Healthcare Innovation